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Marketing Recorded Music: How Music Companies Brand and Market Artists

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Management number 237208841 Release Date 2026/07/10 List Price $24.32 Model Number 237208841
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This fourth edition of Marketing Recorded Music is the essential resource to help you understand how recorded music is professionally marketed. Updated to reflect the digital era, with new chapters on emerging media, streaming, and branding, this fourth edition also includes strategies for independent and unsigned artists. Fully revised to reflect international marketing issues, Marketing Recorded Music is accompanied by a companion website with additional online resources, including PowerPoints, quizzes, and lesson plans, making it the go-to manual for students, as well as aspiring and experienced professionals. Read more

ASIN B0CW1JXF7N
XRay Not Enabled
Format Print Replica
ISBN13 978-1000585001
Edition 4th
Language English
File size 60.0 MB
Page Flip Not Enabled
Publisher Focal Press
Word Wise Not Enabled
Accessibility Learn more
Publication date June 12, 2022
Enhanced typesetting Not Enabled

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